Hubbub’s Neat Streets Campaign started in 2015 as a 5 month social experiment to test innovative and playful ways of tackling litter in Central London, using current best thinking on behaviour change and awareness-raising from around the world.
https://www.hubbub.org.uk/neat-streets
The campaign successfully reduced litter by 26% and reached over 8 million online by using a range of new approaches including voting bins, the use of street actors, talking bins, gum activities.
We are now rolling out Neat Streets in cities across the UK including Manchester, Birmingham and Edinburgh. Hubbub has also launched the voting ash-tray, the Ballot Bin, and we are selling them internationally: www.ballotbin.co.uk
Hubbub want to bring innovation and learning from Neat Streets to Antofagasta.